Designer. Disruptor. Startup Mentor. Digital Innovator.

Category: Branding

Always Be Mentoring - ibuildcompanies by Jeanne Heydecker

Bootstrap or Venture Capital? Pros and Cons to Consider

Whenever I am introduced to someone who calls themselves an entrepreneur, they get a cold, dead stare as my response ...
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Adding Client Lifetime Value (LTV) to Your Bottom Line - ibuildcompanies.com by Jeanne Heydecker

Expanding Your Market Opportunities

When determining your financing and Go-to-Market (GTM) strategy, understanding what the opportunities in your market are will impact them in ...
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What is 360 Marketing and Why Most Fail at It - ibuildcompanies.com by Jeanne Heydecker

The Value of Quality Brand Management

“Hello. My name is Jeanne and I am a brandoholic.” I have suffered from this affliction since a very young ...
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"Five Ways to Kickstart Your Business Development Engine - ibuildcompanies.com by Jeanne Heydecker

Five Ways to Kickstart Your Business Development Engine

Whatever your startup does, you should already have a diversified and hopefully recurring revenue plan in place. I used to ...
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"Four Ways to Build Out an Effective Board of Directors" ibuildcompanies.com by Jeanne Heydecker

Why Design Matters

If you’re a product company, it’s endemic in the product. If you're a service company, it’s the entire customer experience ...
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Top Four Mistakes Why Entrepreneurs Fail - ibuildcompanies.com by Jeanne Heydecker

Are There People You Know Who Should Be Reading These Articles?

I have been writing posts about business, leadership, marketing and startups for quite a few months now and would love ...
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