Category: Web Design and Development

Why Design Matters
If you’re a product company, it’s endemic in the product. If you're a service company, it’s the entire customer experience ...
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The Tale of a “Failed” Entrepreneur
When I moved to India 11 years ago, I had been (somewhat) active on the startup/entrepreneur circuit, engaging with people ...
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The Difference Between Qualitative and Quantitative Testing
At Lycos, back when we were #2 after Yahoo!, we did a lot of user testing and it was a ...
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Develop an Online Advertising Campaign Strategy that Works
Plan and implement an online marketing strategy to generate targeted traffic to the web sites. There are many aspects to ...
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How to Hire a Development Company for Your Project if You’re Not Technical
I have a confession to make. I've never learned to code. Sure I can write HTML and be dangerous with ...
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Promoting Your Small Business to Big Companies with No Budget
Okay, so you’ve decided to start a small business. If you’re bootstrapping your project, odds are you don’t have a ...
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